Gel Color for LONDONTOWN

From the brand, Londontown pays homage to our origins, a breakthrough in innovation, and a celebration of clean beauty that goes beyond a "free-of" list. We're proud to redefine clean and lead the way in doing beauty better, thoughtfully.

Highlighting our latest releases, the new Poolside Shades, Bottled Up collection brings springtime to your mani, while our Safara line offers UV/Gel Form for a long-lasting, restorative look. Explore our Cult Favorite shades, Manicure Essentials, and Hydrating Relief products to keep your nails healthy and strong.

Discover our luxurious Lip Glosses and Bold, Streak-Free UV Gel Colors for a professional-level finish at home. Whether you prefer a matte or glossy look, our new releases will transform your nail polish routine.

Moving to our manufacturer details, the LONDONTOWN Gel Color line features full-coverage, iconic shades with over three weeks of wear. This innovative, non-solvent formula provides vibrant, lasting, and streak-free color, cured in just 30 seconds under LED or 60 seconds under UV.

Our Gel Genius Set, Conceal & Go Set, Sculpting Base Coat, Cuticle Gel Pen, and Cuticle Saver Set offer the ultimate your-nails-but-better manicure experience. Infused with probiotics and nutrient-rich oils, these products help soothe, protect, and hydrate your nails and cuticles for a flawless, long-lasting look.

Londontown's Protect & Go Trio, including a fast-drying Base Coat, Gel-like Top Coat, and Accelerating Drying Oil, completes your manicure routine with a quick-dry, high-shine finish. All our products are vegan and cruelty-free, redefining clean beauty and doing it better, thoughtfully.

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